Armada

[Cold email]

Sequences

Multi-step email cadences that convert

[Overview]

Design outbound cadences once and let the platform execute with idempotent sends and per-account single-flight. Branch on opens, replies, and bounces so follow-ups stay relevant. A/B subject and body variants help you learn what works without spinning up a separate experimentation stack.

Highlights

  • Multi-step cadences with delays
  • Reply and bounce handling
  • A/B subject and body variants

Outcomes

  • Cadences that stop politely when someone replies
  • Branching that respects bounce and interest signals
  • Safe concurrent sends per mailbox

How it works

  1. 01

    Build the cadence

    Add steps, delays, and A/B variants that match your offer.

  2. 02

    Enroll lists

    Push ICP lists into the sequence with fields ready for merge tags and AI.

  3. 03

    Execute safely

    Single-flight and idempotent sends keep each mailbox honest under load.

[In the product]

Sequences in context.

See how this capability sits next to lists, sequences, and inbox - the same surfaces your team already opens every day.

Armada · Sequences

Multichannel sequence

Email + LinkedIn · 48 contacts active

Live
  1. 1

    Intro + proof point

    Email

    Day 0
  2. 2

    Connection note

    LinkedIn

    Day 1
  3. 3

    Case study bump

    Email

    Day 3

[Integrations]

Stack for sequences

Tools that commonly sit next to this capability - connect what you already use.

  • Gmail
  • Outlook
  • Salesforce
  • HubSpot
  • OpenAI
  • Anthropic

[FAQ]

Questions from sequences users.

Try sequences.

Try the feature in a workspace, or book a demo and we will wire it into your motion.