Armada

[By role]

Outbound Software for SDRs & BDRs

Prioritized accounts, sequences across email and LinkedIn, and one inbox for replies - so activity time goes into selling, not hunting emails.

[You know this if]

The friction this page is built around.

If these sound familiar, the rest of the page is the motion - not another generic feature list.

  • 01

    You’re measured on conversations and meetings, not spreadsheet rows

    Activity metrics only matter if they turn into live conversations. Busywork doesn’t show up in quota.

  • 02

    List building and enrichment eat half the day

    Reps shouldn’t burn mornings finding emails. That work should be done before the sequence starts.

  • 03

    Email and LinkedIn live in different tools with different statuses

    When channels don’t share state, follow-ups slip and managers can’t see the full thread.

[Overview]

SDRs shouldn’t spend half the day building lists and chasing emails. Armada feeds enriched, signal-ranked accounts and runs the cadence so reps focus on conversations that book meetings.

Outcomes

  • Higher activity on accounts that show intent
  • Sequences across email and LinkedIn without tab chaos
  • One inbox for replies and follow-ups

How it works

  1. 01Pull prioritized accounts from signals and your ICP
  2. 02Launch sequenced outreach across email and LinkedIn
  3. 03Work replies in one inbox and push meetings to calendar/CRM

[How Armada helps]

Built around the work you actually do.

[01]

Start from accounts worth the dial.

Build from hiring, funding, and engagement signals. Enrich titles and emails before the sequence starts.

See product

Armada · Lists

ICP matches

Series A-B SaaS · US · hiring SDRs

Enrich
CompanyRoleSignalFit
Northline AIVP SalesHiring SDRs94
LedgerstackHead of GrowthSeries B91
Orbit CRMFounderPricing page88
Cascade OpsRevOps LeadTech change85

[02]

Keep email cadences moving.

Multi-step sequences with delays and reply detection. Rotation across mailboxes respects per-seat limits.

See product

Armada · Sequences

Multichannel sequence

Email + LinkedIn · 48 contacts active

Live
  1. 1

    Intro + proof point

    Email

    Day 0
  2. 2

    Connection note

    LinkedIn

    Day 1
  3. 3

    Case study bump

    Email

    Day 3

[03]

Stay present on LinkedIn without another login maze.

Connection requests and DM follow-ups sit on the same plan as email, with safe pacing per seat.

See product

Armada · Sequences

Multichannel sequence

Email + LinkedIn · 48 contacts active

Live
  1. 1

    Intro + proof point

    Email

    Day 0
  2. 2

    Connection note

    LinkedIn

    Day 1
  3. 3

    Case study bump

    Email

    Day 3

[Workflow]

A rep day built around conversations

  1. 01

    Prioritize

    Open the day’s accounts ranked by fit and signal - not a random CSV dump.

  2. 02

    Launch

    Enroll into email and LinkedIn sequences once. Armada keeps steps firing on schedule.

  3. 03

    Work replies

    Positive replies and questions land in one inbox. Book the meeting and move on.

[FAQ]

Questions from sdrs teams.

Start with Armada for sdrs.

Prioritized accounts, sequences across email and LinkedIn, and one inbox for replies - so activity time goes into selling, not hunting emails.