[By role]
Outbound Software for Agency Operators
Standardize list building, email, LinkedIn, and content for client programs - with room to add seats and warmed accounts as volume grows.
[You know this if]
The friction this page is built around.
If these sound familiar, the rest of the page is the motion - not another generic feature list.
- 01
Margins die when every client needs custom tool chaos
Operators need templated delivery. One-off stacks per retainer don’t scale.
- 02
LinkedIn and email volume don’t scale on one profile
One seat hits pacing limits fast. Client volume needs more accounts with safe limits.
- 03
Operators need playbooks, not another one-off spreadsheet
Kickoffs should clone a motion, not invent a new ops process every time.
[Overview]
Agencies sell meetings and pipeline, not tool stacks. Armada gives operators the list, email, LinkedIn, and content layer to deliver retainers - and pairs with warmed-seat motions when you need volume beyond one profile.
Outcomes
- Repeatable client playbooks across list, email, LinkedIn, and content
- Higher delivery capacity per operator
- Clear path to more seats and multi-client Enterprise
How it works
- 01Template ICP and sequences per client
- 02Run email, LinkedIn, and content in parallel
- 03Monitor replies and performance from one operational picture
[How Armada helps]
Built around the work you actually do.
[01]
Client ICPs without starting from zero.
Clone list motions per client. Enrich against the providers you already resell or BYO.
See productArmada · Lists
ICP matches
Series A-B SaaS · US · hiring SDRs
[02]
Email programs you can staff.
Inbox rotation and sequences with pacing - so volume doesn’t depend on one operator’s Gmail.
See productArmada · Sequences
Multichannel sequence
Email + LinkedIn · 48 contacts active
- 1Day 0
Intro + proof point
Email
- 2Day 1
Connection note
LinkedIn
- 3Day 3
Case study bump
Email
[03]
LinkedIn delivery at retainer scale.
Seat-aware connection and DM cadences. For warmed account volume, see the Agencies industry page.
See productArmada · Sequences
Multichannel sequence
Email + LinkedIn · 48 contacts active
- 1Day 0
Intro + proof point
Email
- 2Day 1
Connection note
LinkedIn
- 3Day 3
Case study bump
Email
[04]
Content as part of the retainer.
Keep client organic calendars moving so outbound isn’t the only touch.
See productArmada · Content
Inbox
Maya Chen
2mHappy to intro you to our RevOps lead…
Jordan Lee
18mCan you send the security one-pager?
Maya Chen
VP Sales · Northline AI
[Workflow]
How operators ship client weeks
01
Spin the playbook
ICP, offers, and sequences per client - templated, not reinvented every kickoff.
02
Run channels in parallel
Email, LinkedIn, and content move together so delivery isn’t single-threaded.
03
Report from one place
Replies, meetings, and what changed this week - without exporting five CSVs.
Need warmed LinkedIn seats for client volume? See Armada for Agencies.
[No lock-in]
Bring your own data and AI.
Other platforms force you onto their vendors and meters. Armada runs the workflow. You keep the contracts and keys you already trust.
See pricing and BYO details
Your data providers
Use enrichment tools you already pay for. Swap them anytime.
Your AI models
Connect the models you want. Run AI on your bill instead of ours.
[Agency]
Prefer done-for-you outbound?
Keep the software when you want control. Hand the motion to Armada Agency when you want meetings on your calendar without running the stack yourself.
Cold email
Inboxes, copy, and campaigns run for you
LinkedIn
Operator-led outreach on your ICP
Cold calling
Appointment setting scoped on a strategy call
How it works
- 01
Strategy call
Map ICP, offer, and channels in 30 minutes.
- 02
We run the motion
Email, LinkedIn, and calling handled end to end.
- 03
You take the meetings
Qualified calls land on your calendar and CRM.
Performance pricing on email and LinkedIn. Calling scoped on the strategy call.
[Products]
What powers this use case
Jump into the product surfaces that back this motion - not a generic feature dump.
- 01
Find & enrich
List building
Find buyers from signals, enrichment, and agents
- /Intent & signals
- /Data enrichment
- /600M database
- 02
Sequences & inboxes
Cold email
Sequences, deliverability, and inbox scale
- /Sequences
- /Deliverability & warmup
- /Inbox rotation
- 03
Connections & DMs
LinkedIn Outreach
Connections, messages, and profile intel
- /Connection requests
- /Message sequences
- /Profile enrichment
- 04
Publish & warm
Content
Post, find viral ideas, and publish everywhere
- /Auto posting
- /Viral content finder
- /Content calendar
[FAQ]
Questions from agencies teams.
Start with Armada for agencies.
Standardize list building, email, LinkedIn, and content for client programs - with room to add seats and warmed accounts as volume grows.