[Overview]
Light engagement before the ask. Likes and comments on target-account posts warm the relationship so connection requests and DMs feel less cold. Signal-aware prioritization focuses effort on accounts already showing intent, not random vanity metrics.
Highlights
- Target-account engagement
- Warm-up before outreach
- Signal-aware prioritization
Outcomes
- Warmer accepts and reply rates
- Effort focused on in-market accounts
- Social touch without living in the feed
How it works
- 01
Prioritize accounts
Use ICP and signal scores to pick who deserves a social touch.
- 02
Engage lightly
Schedule likes and thoughtful comments within seat limits.
- 03
Follow with outreach
Connection or DM steps land after the warm-up window.
[In the product]
Engagement in context.
See how this capability sits next to lists, sequences, and inbox - the same surfaces your team already opens every day.
Armada · Sequences
Multichannel sequence
Email + LinkedIn · 48 contacts active
- 1Day 0
Intro + proof point
Email
- 2Day 1
Connection note
LinkedIn
- 3Day 3
Case study bump
Email
[Integrations]
Stack for engagement
Tools that commonly sit next to this capability - connect what you already use.
LinkedIn
Salesforce
HubSpot
Slack
OpenAI
[Use cases]
Teams that lean on this
See the motion for your role or market - then jump back into the product surfaces that power it.
[More in LinkedIn Outreach]
Related capabilities
[FAQ]
Questions from engagement users.
Try engagement.
Try the feature in a workspace, or book a demo and we will wire it into your motion.